Business & Tech

Cal Poly Pomona Alumni Behind Diamond Bar Tech Company

While in college, Dan Bejmuk and Danielle Takata founded Dreambox Creations in the mid 1990s with four other Cal Poly students.

Many Diamond Bar residents may have checked out a menu while dining out or logged on to the websites for restaurants such as Yard House, Claim Jumper, and El Torito.

However, few probably know that the design firm behind those menus and websites is right in their own backyard.

Diamond Bar-based Dreambox Creations, a full-service digital agency that serves the technological needs of restaurants, colleges, and medical groups was started in the mid 1990s by six Cal Poly Pomona students.

More than two decades later, Dan Bejmuk and Danielle Takata, two of the original founders, remain, and the company has grown.  The company offers a range of services from website and app design to social media strategies to systems for integration for online reservations.

Bejmuk, 35, was a senior and Takata, 34, a third-year student at Cal Poly when they and the other founders started the company.

"The company actually started in my apartment on campus because of the fact that we were all in school," said Bejmuk, vice president and chief executive officer. "We had no portfolio when we started out.  We really leaned on our social circles in the beginning."

As they grew and graduated, they opened an office in Covina for a couple of years before moving to Diamond Bar.

"We've been very lucky," he said.  "Up until this October, we never spent a penny on advertising for the business. Our company has grown through word of mouth."

Takata, the company's vice president of creative media, said the staff has always put the focus on the clients.

"It really took 14 years to develop our brand because it was always about our customers," she said.

The company's clients include nearly 30 different national restaurants chains. The alums still have strong ties to Cal Poly Pomona, doing work on content management systems for the campus. San Diego State also is a client.

Bejmuk, who earned a bachelor's degree in business administration with an option in computer information systems, oversees the more technological aspects of the company. Takata, who earned her degree in graphic design, takes care of the creative end.

"We are very lucky in that the mashing of our respective talents works very well together," Bejmuk said.  "We are able to grow the business with a common mission."

The agency has 10 employees, all chosen selectively because of how collaboratively they must work.

"Because we are such a tight-knit group, we have to hire on skill sets and personality," Takata said. "Every one is so good at what they do. Everyone just does their job well."


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