Community Corner

Industry Drive-In Theater Upgrades to Digital Projectors

Vineland Drive-In Theater debuted its digital projectors with screenings of "Man of Steel" during the weekend.

Story by Carlos Aviles

Vineland Drive-In movie theater, the only of its kind still operating in Los Angeles County, announced that they have gone digital.

The City of Industry theater has upgraded its 35 mm projectors to digital technology, unveiling the new equipment during the weekend opening of "Man of Steel."

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“The technology of film is continually evolving and improving the viewing experience for moviegoers,” said Juan Gonzalez, general manager of Vineland Drive-In. “As we see these changes happening throughout the industry, it seems only natural to bring the highest-quality projection to the original movie experience, the drive-in.” 

Vineland Drive-In, which first opened in 1955, has adapted to meet consumer and industry needs with several renovations and upgrades over the past 58 years. 

The drive-in’s most recent decision to upgrade from traditional 35 mm projectors to all-digital projection stems from the industry shift to provide a smaller and quieter projector with clearer visuals for moviegoers.

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So if you want to take a trip down memory lane, the drive-ins is the perfect touch of nostalgia for an outing.

Vineland Drive-In is open seven days a week with nightly showings beginning at dusk. In addition to bringing the visuals of digital to the drive-in, all screenings are also broadcasted in FM Dolby Stereo sound. 

For more information about Vineland Drive-In Theater and Swap Meet or to purchase tickets, please visit www.vinelanddriveintheater.com.


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