Politics & Government
Los Angeles County Launches New Safe Surrender Outreach Campaign
Campaign broadens outreach through multiple languages, grassroots efforts and digital content.
Los Angeles County Supervisor Don Knabe celebrated the success of the County's Baby Safe Surrender program Thursday with an event highlighting the launch of a new awareness campaign.
The new Baby Safe Surrender campaign will expand the program's outreach to communities across Los Angeles County by launching in multiple languages, collaborating with community-based organizations and relying on a mix of traditional and grassroots awareness efforts, officials said in a press release.
Officials also celebrated the birthday of Nicholas, a former Safe Surrender baby.
The new campaign includes billboards, posters, bumper stickers, brochures and a redesigned website, officials said.
"A unique aspect of this Safe Surrender outreach campaign will be our partnerships with community-based organizations throughout the County," Knabe, said. "We are really reaching out to influential members of the community, church leaders, and local health providers to help us spread the word that there is a better choice: No shame. No blame. No names."